Debut is an early talent recruitment platform designed to help businesses identify and attract the most relevant and diverse candidates from universities across the UK. The platform serves companies looking to hire students and recent graduates, providing them with tools to create targeted, unbiased, multi-touch attraction campaigns. Debut operates in the recruitment market, focusing on early careers and leveraging big data and psychometric criteria to enhance the recruitment process. The business model revolves around offering a mobile-first experience through an award-winning app, enabling personalized communications and real-time content delivery to candidates. Debut generates revenue by providing technology and expertise to businesses for executing targeted attraction campaigns, ensuring a guaranteed pipeline of ideal candidates for various roles and events. The platform's continuous research and biannual candidate surveys help improve the recruitment experience for both candidates and employers. Clients benefit from a significant reduction in the cost of acquisition of hired candidates compared to traditional recruitment methods.

Keywords: early talent, recruitment platform, diverse candidates, data-driven, psychometric criteria, mobile-first, targeted campaigns, candidate engagement, big data, UK universities.