Elli.com is a specialized e-commerce platform focusing on personalized wedding gifts and decorations. The company serves brides, grooms, and wedding planners looking for unique and customizable items to enhance their wedding experience. Operating primarily in the North American market, Elli.com offers a wide range of products including bridesmaid and groomsman gifts, table centerpieces, and rehearsal dinner accessories. The business model is direct-to-consumer, leveraging an online storefront to reach its customers. Revenue is generated through the sale of these personalized items, with additional income from shipping fees for remote locations. Elli.com differentiates itself by offering free shipping on orders over $99 within North America and providing a seamless customization process for its products. The company also benefits from customer testimonials and reviews, which help to build trust and drive sales.

Keywords: wedding gifts, personalized items, e-commerce, bridesmaid gifts, groomsman gifts, table centerpieces, rehearsal dinner, North America, customization, free shipping.