Girl Meets Dress is a leading luxury dress hire service in the UK, catering to women seeking designer dresses for special occasions such as weddings, proms, and cocktail parties. The company operates in the online fashion rental market, providing access to over 4,000 designer pieces from more than 200 renowned designers including Self Portrait, Stella McCartney, and Suzannah.

The business model is straightforward: customers can rent designer dresses at a fraction of their retail price, with options for next-day delivery and an advance try-on service for events planned more than 30 days in advance. This service allows customers to try on multiple dresses and choose the perfect one for their event, ensuring satisfaction and convenience.

Girl Meets Dress generates revenue through rental fees, which are significantly lower than the cost of purchasing designer dresses outright. This makes high-end fashion accessible to a broader audience, particularly those who may not want to invest in a dress they will only wear once.

The company serves a diverse clientele, primarily women looking for high-quality, stylish outfits for various events. By offering a cost-effective and flexible alternative to buying designer dresses, Girl Meets Dress has carved out a niche in the competitive fashion industry.

Keywords: dress hire, designer dresses, luxury fashion, online rental, special occasions, next-day delivery, advance try-on, UK market, affordable luxury, fashion rental.