Insite Software is a leading provider of API-first eCommerce solutions tailored for B2B distributors. The company focuses on enhancing digital transformation through robust web and mobile platforms, allowing businesses to seamlessly integrate their online and traditional sales channels. Insite Software serves a diverse range of clients, including long-established companies like George T. Sanders and AmeriPride, who are looking to modernize their operations and improve customer experiences. Operating primarily in the B2B eCommerce market, Insite Software's business model revolves around offering comprehensive eCommerce assessments and customized solutions that meet the specific needs of each client. Revenue is generated through the sale of these tailored eCommerce platforms and ongoing support services. By providing a dynamic and holistic perspective on online channel performance, Insite Software helps businesses optimize their digital strategies and achieve greater efficiency. Key features include high-quality customer service, easy access to local and online sellers, and a focus on user feedback to continually improve their offerings.

Keywords: B2B eCommerce, API-first, digital transformation, web platforms, mobile platforms, customer experience, online channels, traditional sales, tailored solutions, high-quality service.