Keep Financial operates in the employee compensation and benefits market, providing a unique platform that offers time-vesting bonuses. These bonuses are structured as 0% interest loans that employees earn over time, with a legally enforceable right to repayment if they leave the company early. The platform integrates with HRIS systems or spreadsheets, allowing employers to quickly add employees and send personalized bonuses. Keep Financial's business model focuses on aligning employee and business objectives by offering upfront cash that vests over time, ensuring both parties benefit. The company generates revenue through its platform services, which streamline bonus management and enhance employee retention. Clients typically include businesses looking to improve their compensation strategies and retain top talent.

Keywords: time-vesting bonuses, employee retention, compensation management, HRIS integration, 0% interest loans, personalized bonuses, upfront cash, legally enforceable repayment, business objectives, employee benefits.