Lupl is a cloud-based legal matter management platform designed to enhance efficiency, client satisfaction, and profitability for law firms. It operates in the legal technology market, serving legal professionals and law firms of various sizes. Lupl's core product includes intuitive tools for managing legal matters from any device, whether desktop, iOS, or Android. The platform allows users to assign tasks, set priorities, and ensure balanced work distribution among team members, thereby improving workload management. Lupl's matter-centric tools, such as customizable Workstreams and no-code Forms, boost legal efficiency, leading to happier clients who are more likely to return and refer others. The platform also provides comprehensive team oversight, enabling full visibility into tasks, deadlines, and progress to ensure consistent results. Customized workflows allow users to define steps, tasks, and deadlines for each matter, assign roles and responsibilities, and track progress. Lupl also offers the ability to capture firm expertise and experience, turning playbooks into templates to enhance efficiency and reduce time spent searching for data. The business model is subscription-based, generating revenue through recurring fees from law firms that use the platform.

Keywords: legal technology, cloud-based, matter management, efficiency, client satisfaction, profitability, customizable workflows, team oversight, no-code forms, subscription-based.