Meru Cabs, a pioneering cab service in India, operates in the ride-hailing market, providing affordable and comfortable taxi services for both intra-city and outstation travel. The company serves a diverse clientele, including daily commuters, airport travelers, and tourists. Meru's business model revolves around a mobile app that allows users to book rides seamlessly. A unique marketplace feature enables driver-partners to set their fares within a prescribed range, fostering healthy competition and ensuring passengers get the best deal. Revenue is generated through ride commissions and service fees. Meru has integrated its services with platforms like Google Maps and Facebook Messenger, enhancing accessibility and convenience for users. The company has been serving millions of customers for over a decade, emphasizing reliability, safety, and customer satisfaction.

Keywords: ride-hailing, taxi service, mobile app, marketplace, customizable fares, driver-partners, Google Maps integration, Facebook Messenger, affordable travel, India.