Morningstar, Inc. is a leading provider of independent investment research and data. The company serves individual investors, financial advisors, and asset managers by offering a wide range of products and services designed to help them make informed investment decisions. Operating in the financial services market, Morningstar's business model revolves around providing subscription-based access to its extensive database of investment information, analytics, and tools. The company generates revenue through subscriptions to its platforms, including Morningstar Advisor Workstation, Morningstar Office Cloud, and Morningstar Cloud, as well as through its managed portfolios and retirement management services. Additionally, Morningstar has a strong focus on Environmental, Social, and Governance (ESG) investing, bolstered by its acquisition of Sustainalytics, a leading ESG research and ratings firm. This acquisition enhances Morningstar's ability to offer comprehensive ESG data and analytics, catering to the growing demand for sustainable investment solutions.

Keywords: investment research, financial data, asset management, ESG investing, financial advisors, individual investors, managed portfolios, retirement management, analytics, Sustainalytics.