Pico.net is a technology-driven financial services firm that provides comprehensive solutions for trading in global markets. The company primarily serves clients in the financial sector, including crypto market makers and exchanges, who require high-performance, low-latency trading infrastructure and analytics.

Pico's business model revolves around offering a suite of services that include colocation hosting, cloud services, and trading software. Their colocation hosting solutions are designed to meet the unique needs of customers, offering both shared and dedicated space options, flexible hardware customization, and 24/7 support. This provides businesses with a complete end-to-end solution to complement their internal teams.

In addition, Pico's Corvil Cloud Analytics provides granular visibility into the performance of real-time applications running in public cloud environments. This empowers organizations to make informed decisions and take proactive steps to ensure optimal performance and a better user experience.

Pico also offers Redline Software, a highly-optimized software that simplifies access to global liquidity. This software improves tick-to-trade performance and queue position of orders, allowing clients to rapidly onboard additional markets with minimal effort while reducing operational costs.

The company generates revenue by charging clients for these services. Pico's recent expansion into Japanese exchanges and the launch of its next-generation Corvil Analytics Appliances indicate a strong growth trajectory.

Keywords: Financial Services, Trading Infrastructure, Colocation Hosting, Cloud Services, Analytics, Crypto Markets, Global Liquidity, Redline Software, Corvil Cloud Analytics, Market Data.