Protective.com is a startup focused on providing comprehensive financial planning and life insurance services. The company operates in the financial services market, specifically targeting individuals and businesses looking for reliable retirement planning, life insurance, and practice management solutions. Protective.com aims to help clients achieve peace of mind by offering tools, resources, and expert advice to secure their financial future.

The business primarily serves financial advisors, insurance agents, and individual clients who seek to protect their assets and plan for retirement. By offering a range of products and services, including life insurance policies, retirement planning guides, and practice management tools, Protective.com ensures that its clients have access to the best possible solutions for their financial needs.

Protective.com operates on a business-to-business (B2B) and business-to-consumer (B2C) model. It partners with financial advisors and insurance agents to distribute its products while also directly reaching out to individual clients through its online platform. The company generates revenue through the sale of life insurance policies, retirement planning services, and subscription-based access to its practice management tools.

The startup differentiates itself by emphasizing excellent customer service and providing educational resources to help clients make informed decisions. Protective.com also offers support and training for financial advisors and insurance agents, ensuring they have the knowledge and tools needed to serve their clients effectively.

In summary, Protective.com is dedicated to helping clients achieve financial security through a combination of life insurance, retirement planning, and practice management solutions. The company stands out by offering exceptional customer service and educational resources to both clients and financial professionals.

Keywords: financial planning, life insurance, retirement planning, practice management, financial advisors, insurance agents, customer service, educational resources, B2B, B2C.