Smartfrog operates in the home security market, offering a comprehensive video surveillance solution. The company's core product is the Smartfrog Cam, a high-quality, compact camera that connects to Wi-Fi, allowing users to monitor their homes, pets, children, and loved ones from anywhere. The service includes secure data transfer with SSL encryption and cloud storage, enabling users to save up to 30 days of footage and create clips to share with family and friends. Smartfrog primarily serves homeowners, pet owners, parents, and caregivers who seek a reliable and easy-to-use security solution. The business model is subscription-based, generating revenue through monthly or annual fees for cloud storage and advanced features.

Keywords: home security, video surveillance, compact camera, Wi-Fi, cloud storage, SSL encryption, remote monitoring, subscription-based, pet monitoring, family safety.