True Link Financial provides customizable financial services and prepaid cards designed to meet the unique needs of older adults, people with disabilities, and individuals in recovery. The company operates in the financial services market, focusing on providing safer access to funds and preventing financial exploitation. True Link's core product is a prepaid card that can be tailored through an online dashboard to control spending, add funds, and set specific usage parameters. This service is particularly beneficial for caregivers, fiduciaries, and family members who manage finances for vulnerable individuals. True Link makes money through fees associated with the prepaid cards and additional financial services. The company serves a diverse client base, including older adults, beneficiaries of special needs trusts (SNTs), and people in recovery from addiction. By offering a secure and customizable financial solution, True Link aims to enhance financial independence and security for its clients.

Keywords: customizable prepaid cards, financial services, older adults, disabilities, recovery, financial exploitation prevention, fiduciaries, caregivers, special needs trusts, secure spending.